Blockchain Tech to Help Spanish Cider Makers Fight Counterfeits
Spanish cider makers are using blockchain to track the production of their beverages. This will purportedly allow the cider makers to fight counterfeits and over-production.
According to Luis Meijueiro the head of blockchain research at CTIC Technology Center, cider is one of Spain’s most prized beverages, made from designated apple varieties that place it under the European Union’s PDO, or Protected Designation of Origin. However, Spain’s cider industry has faced challenges as some producers import apples from outside the region to make imitation ciders.
The blockchain will provide a solution that helps Spanish cider companies to gain consumer confidence and global market share.
Blockchain will record the traceability data of the premium cider, allowing consumers to trace the origins of each bottle using the SidraDOP app to scan a QR code on the label.
Consumers can then pull up the history of each bottle, including the types of apples used and when it was delivered. A link also provides the raw transaction data stored on the blockchain registry.
Under the supervision of cider regulators, all parties register their activity data on the blockchain, including apple producers, cider makers, beverage distributors and sellers.